About CCEP

Coca‑Cola Europacific Partners (CCEP) is one of the leading consumer goods companies in the world. It makes, moves, and sells some the world’s most loved brands – serving 600 million consumers and supporting 4 million customers across 31 markets.

CCEP is currently listed on Euronext Amsterdam, the NASDAQ 100 Index®, and the London and Spanish Stock Exchanges, trading under the symbol CCEP.

Exploring AI use cases for corporate legal

CCEP’s legal team is at the forefront of technology adoption, and when AI began taking giant leaps forward, the company was immediately excited by the technology’s potential to improve operations. Recognising the transformative power of AI, CCEP quickly identified some ‘quick wins’ where AI could reduce complexity in high-volume work and increase efficiency. However, CCEP also found that general purpose AI tools made it difficult to scale and execute these ideas across a busy corporate legal environment.

In addition, many AI tools did not have the prerequisite data privacy exemptions to work effectively in a legal context.

CCEP and NetDocuments already had a long-standing, successful relationship. CCEP’s Australian team began using NetDocuments as its Document Management System (DMS) in 2017, with the wider organisation adopting NetDocuments in 2022. NetDocuments serves as a central document and email repository for CCEP’s team of 120 legal professionals to work more efficiently and collaboratively, and leveraging NetDocuments’ integration with Xakia for Matter Management.

CCEP was excited by ndMAX, NetDocuments’ groundbreaking suite of embedded AI-powered products. Purpose-built for the legal community, CCEP quickly recognised that NetDocuments’ native, no-code document assembly and workflow capabilities would enable it to create custom generative AI automations tailored to its specific needs.

CCEP quickly recognised that NetDocuments’ native, no-code document assembly and workflow capabilities would enable it to create custom generative AI automations tailored to its specific needs.

Additionally, NetDocuments’ Legal AI Assistant would enable CCEP’s legal team to query their documents using natural language. This capability would allow the team to extract business intelligence from CCEP’s existing corpus of legal knowledge without sharing confidential information with third-party systems.

This is crucial for maintaining data privacy and security, enabling CCEP to move forward confident that its data and prompts will not be moderated or blocked. For instance, NetDocuments has exemptions with Microsoft to prevent confidential information from being flagged or used for training AI models.

Building a functional AI app in just 30 days

CCEP went live with ndMAX in the summer of 2024 – and employees were already using their first AI app just 30 days later. NetDocuments worked directly with the CCEP team to drive adoption of ndMAX apps and, to realise the further benefits to be obtained by integration with additional systems, CCEP is now engaging with strategic legal consultancy eSentio.

ndMAX quickly proved its value with a customised contract playbook app, developed using the ndMAX AI App Builder. The bespoke app automates routine contract tasks, such as drafting procurement agreements and reviewing data handling clauses. This automation frees up valuable time and reduces human error. This not only accelerates checks to ensure contracts adhere to agreed terms, but also flags missing or non-standard clauses that might slip past even the sharpest human eye.

ndMAX quickly proved its value with a customised contract playbook app, developed using the ndMAX AI App Builder.

The CCEP team also used the AI App Builder to create its own invoice review app from scratch. The app has greatly reduced the need for manual data processing by using AI to extract key information from invoices and automating data entry into Xakia for processing.

User feedback was overwhelmingly positive, and small individual efficiencies quickly amounted to significant time savings – for example just saving an extra 30 seconds on a task can quickly add up to three hours’ worth of time saved.

Working closely with NetDocuments allowed CCEP to quickly build knowledge and use AI on everyday tasks without assistance, increasing trust across the legal team. AI apps have already been helping lighten the load on CCEP’s team of lawyers, with stakeholders quality-checking contracts before sharing for review, meaning any issues are identified as quickly and easily as possible.

What’s next? Expanding AI’s role in legal operations

This successful adoption is only the start. Now that CCEP has seen what is possible with AI, the team is continuing to build more AI-driven apps, focusing on identifying problems, breaking down the process into individual steps and pinpointing where AI can make an impact.

AI adoption in legal work is a significant transformation, but trust is rising rapidly as CCEP’s teams realise the benefits AI is bringing to everyday tasks. CCEP continues to explore how ndMAX can help it harness the power of AI to innovate and overcome business challenges. With a strong foundation in place, AI will not only improve productivity but also continue to enhance legal accuracy and compliance across the organisation.

Learn how NetDocuments can help your teams discover a better way to work with a personalised demo.